About us
My story
My story in the automotive world started long before my first job. My dad spent over 40 years in the industry, and he made sure I learned it from the ground up. I washed cars, worked the long sales shifts, moved into finance, and eventually became a director and top business manager for multiple brands.
I’ve worked with everything from Fiats to Ferraris and earned awards from JM&A along with recognition from Honda, KIA, Hyundai, Chevy, Toyota, Chrysler Dodge Jeep Ram, and more. I’ve seen the good, the bad, and everything in between.
What set me apart wasn’t just performance, it was my philosophy. I watched people get sold things they didn’t need, and I refused to be part of that. I built my career on helping people win, even when it wasn’t the most profitable choice in the moment.
Today, as The New Car Negotiator, I bring that same mindset to every client. I know the system because I lived it, now I use it to protect you. YOU WIN. EVERYTIME. Checkmate.
My mission is simple: to level the playing field, protect buyers from wasted time, bad dealership tactics, and deliver real savings with a great stress‑free experience!
Satisfaction:
100%Guaranteed!
100% of our buyers get savings over our fee. GUARENTEED. Seriously, if you’re not satisfied, get in touch so we can make it right.
Values
- Transparency: No hidden surprises, especially when it comes to fees!
- Advocacy: I’m here for you, not the dealer.
- Comfort: I want everyone to feel at ease and confident during one of the biggest purchases of their life.
- Results: Genuine savings, real expertise, and true peace of mind.
Rex Barmby & son
Founder & CMO(chief motivation officer)
I’m Rex, founder of The New Car Negotiator.
After two decades working inside dealerships, I saw how often buyers overpaid simply because they didn’t know what to ask or how to push back.
I started this company to flip the script. Now I use my insider knowledge to help people like you save thousands and buy with confidence..